With 8+ years of experience in analytics, conversion optimization, and marketing strategy, I’ve seen firsthand how algorithms influence what people see, click, and buy. That curiosity now drives my work: exploring how human behavior and AI interact in shaping trust, attention, and creativity.
My current focus is on bridging the gap between applied marketing analytics and behavioral research — writing about emerging trends, ethical implications, and the psychology behind digital decision-making.
Understanding how people make choices alongside intelligent systems — from trusting recommendations to sharing control with AI during decision-making.
